There is a growing debate over the functions and responsibilities of the Chief Information Officer (CIO) as compared to those of the Chief Customer Officer (CCO). Industry experts, such as those in the IT field, agree there is certainly some overlapping between the two roles.
The gray area may be the result of the plethora of IT-driven interfaces that exist between company and customer. A look at the functions of these executive positions is sufficient to convince you that, ideally, your company needs the services of both. The decision you have to make, however, is how to find the most cost-effective way to satisfy this need.
When it comes to CIO and CCO services, there is really no need to choose one over the other, or pay for both on your staff. IT Outsourcing allows you to tap into a dedicated team of professionals who will provide your company with all it requires with regard to the responsibilities of both these positions. You get the flexibility of paying only for the specific functions you require. Added to that, is the knowledge that the IT vendor is working hard to retain your business & will provide value to be considered a long term solution.
Your outsourced IT partner will most likely be more up-to-date with industry developments. Therefore, you won’t have to worry about having to pay for training or upgrades. They will also have well-established connections within the industry, helping you to take advantage of first-rate resources without having to dig deep into the company’s finances. Furthermore, they are intimately familiar with customer relations management (CRM) and its related systems.
When it comes to CIO and CCO services, there is really no need to choose one over the other, or pay for both on your staff.
As the pace of business accelerates and the customer demands always-on contact with your company, you will need to provide accessibility and consistency. This will be a major factor in how competitive you are within your industry. The outsourced managed services takes on both CIO and CCO roles, helping you to maintain a reliable and satisfying customer experience centered on and efficiently supported by IT.Date Published: June 14, 2021